I ran a curated newsletter for 3 years about Influencer Marketing and this I’ve found to be the easiest way to get sponsors. A bit of background Each week I curate articles and sent out Influence Weekly. Typically each edition has between 15 and 20 articles. I’ve tried a lot of different things To keep it interesting, I’ve played with different…

It’s February, 2021. Approximately 10 months since I launched Better Sheets. Better Sheets has more than 1,800 customers and fewer than 1,900 at the moment. While 1,900 isn’t a well documented milestone, 2,000 is. I’ll take the next 2,000-ish words to talk about what it’s like to approach 2,000 customers. …

Your newsletter has zero subscribers. Here are 10 ways to change that. These 10 go beyond your normal: Post to twitter, facebook, LinkedIn tips. None of that. These tips should get you started and on the way to 50 subscribers in a week. I bet: If you do all 10…

Alex Hillman asked for reviews, on twitter. I obliged. When I emailed him, I mentioned I had reviewed a book of poems and reviewed or, rather endorsed a profitable newsletter course. That’s my whole career as a book critic. This critique, review, endorsement is not without bias. I like Alex…

Jack Dorsey launched a $1B global relief fund via a google sheet. You can start a business. Wait, but he has money… how do I get money? Dense Discovery created a payment portal in a google sheet. Sell individual items with links to etsy, or ebay, in a cell. Let BuyMeACoffee handle monthly subscriptions, or just take donations. Put a…

Two Years ago I didn’t write a newsletter. 12 Months ago I didn’t run a profitable newsletter. Read about how I lost $137 in the first year here. I’ve spent 104 Thursdays reading and editing for 2 to 10 hours. And made a few thousand dollars in the process. Summary Revenue…

This is what I observed that could be useful to those working in Influencer Marketing. Spent the month of April in Ho Chi Minh, Vietnam. Got to meet great people and wanted to share with you what I observed and could be useful to those working in Influencer Marketing. Everybody uses Facebook. My L.A. bubble really showed when I found out day by…

Turning FOMO into JOMO by unfollowing What I mean is… Now I have the Joy of Missing out, instead of the Fear of Missing out. I unfollowed everyone A couple years ago, in order to curb my Facebook time, I unfollowed everyone. The point was not to unfriend them. I want to keep…

Influence Weekly provides a curated newsletter each week about the Influencer Marketing industry and whatever it may encompass. It’s read by, and meant for… …individuals, groups, and companies looking to better understand the growth Influencer Marketing space for a variety of reasons: whether it’s to make content, find marketing channels, invest time and resources to understand…